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  1. WEB3 Jun 2009 · The Riviera was unique among the GM lineup, in that it shared its bodyshell with no other GM products, and critics praised it for …

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    • Car of the Week: 1963 Buick Riviera - Old Cars Weekly

      WEB24 Sep 2015 · The debut 1963 Riviera was a new player in the field of personal luxury cars and meant to be a direct challenger to the Ford Thunderbird. Brian Earnest. Updated: Jan 24, 2024. Original: Sep 24, …

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    • WEBThe 1971-1973 Buick Riviera was the manufacturer's most controversial piece of styling since the batwing job of 1959. Despite the success of the 1963 Riviera, sales had plummeted by 1970. A quick fix was badly …

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    • WEB22 Sep 2018 · Buick's first-generation Riviera has long been cited as a hallmark design of the postwar era, a venerable candidate as the benchmark for neo-Full Classics, should a fully recognized category of …

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    • People also ask
      The Buick Riviera is a personal luxury car that was marketed by Buick from 1963 to 1999, with the exception of the 1994 model year. As General Motors ' first entry into the personal luxury car market segment, the Riviera was highly praised by automotive journalists upon its high-profile debut.
      The 1971-1973 Buick Riviera was the manufacturer's most controversial piece of styling since the batwing job of 1959. Despite the success of the 1963 Riviera, sales had plummeted by 1970. A quick fix was badly needed, and Buick gambled that the 1971 “boattail” was the answer.
      The Riviera was poised to make moves that would forever transform its position within General Motors, making it one of the most advanced vehicles in the company’s portfolio. The Riviera became a design icon and the standard-bearer of Buick's personal luxury offerings right up until the segment disappeared in the mid-'90s.
      The 1963 Riviera received praise from all quarters for its elegant styling, not to mention its top-notch performance and luxurious interior. See more classic car pictures. The 1971-1973 Buick Riviera was the manufacturer's most controversial piece of styling since the batwing job of 1959.
    • WEB9 Sep 2020 · Considered a perfect balance of visual appeal, size, and power, the second-gen Riviera was bestowed with mere mechanical improvements—such as the change to a 430-cu.in. engine and Turbo …