Building Your First Marketing Strategy
- 1. Start with your goals. Before you can build a marketing strategy, you first need to set clear goals. ...
- 2. Know your target audience Who is your customer? ...
- 3. Decide your marketing mix In a nutshell, marketing is about promoting the right product to the right audience at the right price and time. ...
- 4. Monitor the right KPIs ...
- 5. Evolve ...
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